Case Study
Digital Coupons
A Complete SaaS Solution for Retail Coupon Lifecycle Management



Retail Coupon Lifecycle Management
Business Challenge
Retail businesses were facing inefficiencies in creating, distributing, and redeeming promotional coupons across multiple channels. Manual processes, poor tracking, and integration issues limited campaign performance and customer engagement.
Our Solution
Inforios Technologies developed Mezzofy, a robust SaaS platform designed to digitize and streamline the entire coupon lifecycle. The solution provides an intuitive interface for businesses to launch, manage, and track coupon campaigns with ease across mobile apps and portals.

Key Features Implemented
Leverage AI-driven risk scoring, predictive threat detection, and autonomous incident response to proactively manage supplier risks and ensure timely resolution.

End-to-End Coupon Lifecycle Management
(creation, validation, distribution, redemption)

Cross-Platform Access
(Mobile apps for users, Admin portals for campaign management)

Campaign Analytics
(Track coupon usage, success rates, and customer engagement)

Batch & Individual Coupon Modes
(for both mass and personalized campaigns)

Security & Fraud Protection
(Token-based access, validation logic)

Impact (KPIs, Benefits, Feedback)
- 60% reduction in coupon fraud via real-time validation
- 40% increase in customer engagement with mobile-based campaigns
- 70% faster campaign rollout time
- Client Feedback: “Seamless and scalable—Mezzofy enabled us to manage thousands of campaigns effortlessly.”
Testimonial

Digital Coupons has transformed our approach to promotions. The system is easy to use, scalable, and has significantly boosted our campaign effectiveness.
Leading Retail Chain